Profile New Hires to the Right Line of Business

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Establishing benchmarks lets you identify the unique communication requirements of your business


Hire for what your customers expect

The starting place for your hiring requirements should be your customers – what are their needs and what do they expect from your employees? BUPLAS recruitment implementation always starts by listening to authentic customer calls, identifying their needs, and working back from there, ensuring that there is alignment in expectations between your recruitment team and your customers.


Profile applicants correctly and meet your KPIs

BUPLAS works at the domain level, meaning your hiring benchmarks are precise and specific to your needs, instead of using generic industry standards. Profiling people to the right account not only ensures your organization performs well, but your people will thrive, leading to lower attrition.


Personalized to your needs

Every organization is different – different talent pools, different customers, different accounts. Benchmarks need to reflect this, and BUPLAS ensures that hiring benchmarks reflect the reality of where you operate.

Using the BUPLAS framework in benchmarking accounts ensures alignment

  • Pronunciation

  • Grammar & Vocabulary

  • Discourse

  • Interactive

  • Solution Strategy

“Not only are we able to objectively select the best talents to improve customer experience, we’re also able to maintain new hire performance and even improve them for most accounts.”

  – General Manager APAC


BUPLAS provides alignment and consistency when used across your organization


Identify the top performers and channel them to the right account


Transform your people with tailored culture and communication training.


Exceed KPIs through targeted coaching & quality scorecards


Track & analyze performance across all departments with ease.


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